view current print edition







Jazz apples are set to energize shoppers across North America, with a fitness-forward promotion to spark healthy habits, boost workouts and build excitement around the brand.jazz

Energize is a super-refreshing shopper contest from Jazz, launching the week of Jan. 20 and running through February. When shoppers visit , submit Jazz proof of purchase and provide a quick note regarding why they prefer Jazz, they automatically are entered to win one of 11 prizes.

“Jazz, traditionally, has been positioned and known as a great pre- and post-exercise apple, due to its sweet/tangy flavor profile and useful ‘on-the-go’ size profile,” said Chris Willett, general manager of EnzaFruit Products Inc. “We want to be able to incentivize and reward Jazz shoppers during this healthful time of year.”

The 11 prizes total $20,000, comprising a $10,000 grand prize and 10 $1,000 prizes (in the form of gift cards). Two prizes will be drawn weekly (on Fridays), starting Jan. 31, with the grand prize drawn on March 10.

With a multi-channel approach, in store via displays, POS and ads, and complemented by social media influencers, promotional geotargeting messaging and digital couponing – Jazz Energize is designed to reward loyal shoppers and invite new customers.

“We look forward to working with retailers to drive Jazz sales through their vehicles, leveraging the best ways to reach and reward their shoppers,” said Angie Hanson, national brand activation manager for New Zealand-based T&G and Vancouver, BC-based Oppy. “We’ll simply provide any in-store direction and boost where we can, through T&G’s digital and social outlets to ensure we drive incremental sales and make it a success”

Longtime Hy-Vee executive Jay Marshall has been elevated to the position of vice chairman for the grocery chain, the latest step in his 38-year career with Hy-Vee. The company also announced the retirement of Brett Bremser, executive vice president and chief merchandising officer. With Bremser’s retirement, current Hy-Vee Executive Vice President Darren Baty will take on the key role of executive vice president, chief merchandising officer. Baty will oversee merchandising as well as other areas of the company, such as health and beauty, floral, procurement and advertising.hyv

Craig Clasen, Hy-Vee’s senior vice president of retail business development, also retired on Jan. 1. Clasen oversaw several vendor and supplier relationships while also vetting new, innovative products and companies.

Marshall will serve as vice chairman of Hy-Vee, while also continuing to oversee the operations of Hy-Vee’s supply chain and subsidiaries. In this position, he will assist Hy-Vee Chairman, Chief Executive Officer and President Randy Edeker, alongside Hy-Vee’s board of directors, with leading the company through today’s rapidly changing retail climate.

“While Jay will oversee key areas of our company, he will also work on the larger challenges facing the retail industry today,” Edeker said. “Jay has worked in and led virtually every area of Hy-Vee throughout his career, and he is a great and trusted leader. I am confident that he will do an excellent job in this new role.”

Marshall has been with Hy-Vee since 1982, filling a variety of leadership roles at both the store and corporate level. Most recently, he has served as executive vice president, co-chief operating officer, and president, Hy-Vee subsidiaries/commissaries, for the past two years. With this change, Hy-Vee’s Executive Vice President Jeremy Gosch will continue to serve as the company’s chief operating officer.

Bremser started with Hy-Vee in 1981 as a part-time clerk at a Hy-Vee in Council Bluffs, and spent several years in various management positions at Hy-Vee stores in the Omaha area. He received his first Hy-Vee store director assignment in 2002 at the Overland Park South Hy-Vee. In 2005, he was selected to lead the Perry store, and in 2007 became director of the Urbandale Hy-Vee store. He served on the Hy-Vee board of directors in 2008 before becoming an officer of the company as assistant vice president, advertising, in 2010. In 2012, he became vice president, center store, and the following year added overseeing general merchandise, HBC and fuel operations. In 2013, he was promoted to senior vice president, merchandising. Bremser was named senior vice president, western region, in 2014, and in 2015 he was promoted to executive vice president, western region. He moved into the role of executive vice president, perishables, in 2016 and was promoted to his current position as chief merchandising officer in 2017


As part of its efforts to enforce the Perishable Agricultural Commodities Act and ensure fair trading practices within the U.S. produce industry, the Department of Agriculture has imposed sanctions on three produce businesses for failing to meet their contractual obligations to the sellers of produce they purchased and failing to pay reparation awards issued under the PACA.

The following businesses and individuals are currently restricted from operating in the produce industry:

  • MFC Food Service LLC, doing business as Full Line Food Co., operating out of Houston, TX, for failing to pay a $59,832 award in favor of a Texas seller. As of the issuance date of the reparation order, Mingfa Qu was listed as a member of the business.
  • Fresco First LLC, operating out of Temecula, CA, for failing to pay a $15,367 award in favor of an Arizona seller. As of the issuance date of the reparation order, Yvette Aceves and Armando Cruz were listed as members of the business.
  • Fuentes Farms LLC, operating out of McAllen, TX, for failing to pay a $13,200 award in favor of a Texas seller. As of the issuance date of the reparation order, Gisela B. Munoz was listed as a member of the business.

These sanctions include suspending the businesses’ PACA licenses and barring the principal operators of the businesses from engaging in PACA-licensed business or other activities without approval from USDA. By issuing these penalties, USDA continues to enforce the prompt and full payment for produce while protecting the rights of sellers and buyers in the marketplace.

In the past three years, USDA resolved approximately 3,500 PACA claims involving more than $58 million. PACA staff also assisted more than 7,800 callers with issues valued at approximately $148 million.

Moxxy Marketing has been awarded a silver Davey Award from the Academy of Interactive and Visual Arts for its work on the Peterson Farms Treats brand of sliced apples and apple sauce for school foodservice programs.Peterson-Farms-Treats-Sliced-Apples-Bags

Moxxy developed a line of whimsical sliced-apple bag designs for school lunchrooms to feature throughout the year including winter, back-to-school, autumn, spring, and patriotic themes, among others. As part of the packaging program, Moxxy also developed an apple character named "Corey," who changes appearances with each theme. An extensive line of flavored apple sauce packages complements the sliced-apple bag designs, with Corey appearing alongside other fruit characters such as mixed berries, strawberry-banana, and watermelon.

Moxxy’s designs were selected from more than 4,000 entries to this acclaimed annual awards competition.

"We’re always suggesting ways to help our clients increase consumption of fruits and vegetables. Utilizing packaging to inspire interest is a great strategy, and these bag and lid designs engage students and encourage them to eat more healthy snacks," said Karen Nardozza, president and chief executive officer of Moxxy. "We love when our clients are open to stand-out packaging, and our clients love the results."

"Our customers and their students have so much fun with Corey," said Sarah Schlukebir, chief sales and marketing officer for Peterson Farms. "Our customers appreciate how customizable the packaging is — new themes and designs are created throughout the school year, and unique designs have been created for some school districts — plus students love seeing what’s next for Corey while they eat more fruit with their lunches."

Brand leadership, customer satisfaction, and increased sales are the ultimate measure of successful results, and awards help recognize how smart strategy is realized through great design. Moxxy has received numerous awards from national and international competitions for their work on packaging, websites, brochures and other sales collateral, tradeshow exhibits, and other marketing materials. Prior awards have recognized design and communication excellence for bags, clamshell labels and display-ready cartons for Josie’s Organics; wine labels for Paraiso Vineyards; and mini sweet pepper bags and DRCs for Uesugi Farms.

The Davey Awards are presented and judged by AIVA, a 600-plus member trade organization focused on honoring creativity, facilitating the exchange of new ideas and trends, and promoting innovations in communications and design thinking. AIVA’s members are visual arts professionals hailing from a wide range of acclaimed media, communications, advertising and marketing firms.

The Kroger Co. announced the retirement of Pam Matthews, president of the Central division, and promotions of Colleen Juergensen — currently president of the Dillions division — to president of the Central division and Steve Dreher — currently vice president of the Dillions division — to president of the Dillions division.kronew

Matthews will retire from the company, effective Feb. 2, after 40 years of service. Most recently, she's led the Central division, which has 134 stores and more than 15,000 associates, primarily throughout Indiana, southern Illinois and eastern Missouri.

"Pam's passion for our associates and the retail business has been demonstrated throughout her successful career with Kroger," said Mike Donnelly, Kroger's executive vice president and COO. "She has been an exceptional mentor and coach to many and will leave a legacy of caring, dedicated teams who care about each other and the customers and communities they serve."

Matthews began her career with Kroger in 1980 as a courtesy clerk in the Fred Meyer division. She held a variety of leadership roles in her 25-year career with Fred Meyer before being promoted to a director of merchandising at Kroger's corporate office in Cincinnati. In 2006, she was promoted to vice president of merchandising for the Central division. Several years later, she moved to the Delta division to serve in the same role and ultimately became the region's vice president of operations. In 2016, she was promoted to president of the QFC division and then became president of the Central division in 2017.

In her retirement, Matthews and her husband, Craig, plan to continue to reside in Indianapolis, travel, spend the cooler months in Florida and welcome their first grandchild in March.

As for her successor, "Colleen has been very successful throughout her long career with the Kroger Family of Companies, and we know she'll continue to serve our associates, customers and communities with excellence as the leader of our Central division," said Donnelly. "Her diverse background in operations and merchandising, joined with her passion for the community, will help us deliver our vision to serve America through food inspiration and uplift."

Juergensen has more than 38 years of experience with the company and began her career in 1981 as a bakery clerk in her hometown of Great Bend, KS. She has served in various leadership roles in the Dillons division, including store leader, district manager and director of advertising. She was promoted to vice president of operations for Dillons in 2008. She transferred to the Smith's division as vice president of operations in 2012 and was then named vice president of merchandising in 2015. Juergensen was promoted to her current role as president of Dillons in 2016.

"We are pleased to elevate Steve to the role of division president at Dillons," said Donnelly. "Steve has driven positive results in his role as vice president and understands the Dillons customer and market well. We look forward to his continuation of achieving great results and inspiring our associates to deliver the outstanding customer experience expected at Dillons."

Dreher began his career with the company 1985 in Hays, KS, as a courtesy clerk. He was promoted to assistant store leader in 1998 and soon after was promoted to store leader. In 2003, he was promoted to division labor specialist and then labor manager. Dreher served as a district manager in several regions before being named to his current role of vice president of operations in 2018.