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Gourmet Trading's Smurfberries return alongside new Smurfs movie

smurIn anticipation of the release of Sony Pictures Animation’s Smurfs: The Lost Village, set to open in theaters April 7, Gourmet Trading Co. is once again bringing back the iconic characters to their packages of fresh blueberries.

“We are delighted to be collaborating with Sony Pictures Animation to bring back Smurfberries,” Sana Kear, marketing manager, said in a press release.  “This has always been one of our most successful promotions, and we love any opportunity to get children excited about eating blueberries.”

The Smurfs label will be on six-ounce packages and each will feature one of four different Smurf characters. The packages will be distributed throughout the United States, and customers will have the opportunity to collect the different labels until the end of April.

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