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PMA adds Walmart SVP Shawn Baldwin to board of directors

Shawn Baldwin, Walmart Stores’ general merchandise manager and senior vice president of produce and global food sourcing, has been named to the Produce Marketing Association board of directors. Baldwin’s term begins effective immediately. He replaces Jim Corby, who has served PMA’s board since October 2016 and recently announced his retirement from The Fresh Market.Shawn-BaldwinShawn Baldwin

“Shawn will add tremendous insight and leadership to our board, and we’re grateful to have him assume this important role,” John Oxford, PMA chair and L&M president and chief executive officer, said in a press release. “His outlook on global produce and floral trends will be an asset as PMA continues to build its value offerings for members around the world. Plus, Shawn’s strategic, retail mindset will help PMA identify additional ways to remain relevant to the buyer community.”

Baldwin’s career began at Sam’s Club more than two decades ago working as an hourly employee, advancing to support operations and merchandising for Sam’s Club International locations around the world. Baldwin later assumed leadership over the fresh foods category for all U.S.-based Sam’s Clubs and then moved to senior leadership positions with Walmart Stores. In 2012, Baldwin was honored as the Sam M. Walton Entrepreneur of the Year, the highest honor the company can bestow on one of its associates. Baldwin was recognized for his work in elevating and improving the quality of Sam’s Club’s fresh business, which resulted in increased sales and customer renewal rates. In December 2014, Baldwin assumed responsibility of fresh for Walmart’s U.S. stores.

“Joining the great team of PMA board members and to serve our members around the world is an honor,” said Baldwin. “The produce industry is a complex one, and PMA’s role in making connections, expanding opportunities and ultimately increasing consumption of fresh foods is invaluable to our members. I’m looking forward to bringing my experience in the industry and as a retailer to the organization.”

“From across the global supply chain, more than 400 PMA member volunteers actively contribute to strengthening and growing the produce and floral industries. By joining PMA’s Board of Directors, Baldwin will help PMA deliver even more value for our members around the world,” added Oxford.

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