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MARKETS AND TRENDS

A storm front will come through California this weekend bringing cooler temps across the state and chance of rain in coastal southern section and into Baja CA. Temps in Oxnard... Read more
Heat wave hits Florida, Culiacan unseasonably cool
Heat hit Florida over the weekend and will continue through the week with tomorrow and Thursday being the hottest days. Look for the strawberry-growing region of Plant City... Read more
Sinaloa warming up, but another storm could hit next week
As was predicted, Wednesday night into Thursday morning was the coldest day of the 2019-20 growing season so far in the coastal state of Sinaloa, Mexico. The low temp in the... Read more
Nogales volume to drop, market to tighten this week
Culiacan and the other growing regions of Sinaloa received between 1.25 inches and 1.5 inches of rain Sunday night through Monday. Today there is still a 60 percent of an... Read more
Growing regions expecting a shot of cold, rain
The forecast is for up to 0.75 inches of rain this weekend in Culiacan and cold temps next week. Look for the rain to start Sunday, receiving half an inch and continuing into... Read more
Florida's flash freeze, West to welcome heat wave
The temperatures in Florida on Wednesday dropped lower than what was originally projected, with Immokalee dropping to 32 degrees for two hours in the morning, which could... Read more
Florida near freezing, beautiful weather out West
Tonight will bring some of the coldest temps to Florida so far this winter. Plant City in the central part of the state will see minimum temp of 33 and a high of only 56.... Read more
Serious rain for lime country, Florida cools down while heat hits West
Get ready for a possible reduction of lime volume next week -- and an increase in quality issues. Starting tomorrow a large storm front is forecast to hit the Martinez... Read more
Florida cooldown coming, Chilean grapes staying warm
Florida is right in the middle of a week-long heat wave that started last Friday and will continue through this Saturday. Max temps up and down the state are in the mid-80s... Read more
Florida growing regions heating up
Going into the weekend, weather around the main North American growing regions is fairly quiet.  The Florida warm-up discussed on Tuesday's update starts in earnest... Read more
It's beginning to look a lot like summer in Florida
The entire southern half of Florida will begin a major warming trend this week that will last well into the next. All regions from Orlando south, including Plant City, Immokalee,... Read more
Temps high for Chilean grapes, low for Mexican limes
The best chance for rain in the strawberry-growing regions of California will be this Sunday and Monday. As of today, the chance or rain ranges from 50 percent up to 80 percent... Read more
Four days of rain for Calif. strawberries; Christmas cold snap in Mexico
Production out of California could be affected all next week due to rain. The forecast is for back-to-back storms to move into California starting Sunday and remain at least... Read more
Weather to help pick up Mexican tomato volume
Current temps in the Coachella Valley are nice with highs in the mid-70s and lows in the upper 40s. Come next Monday and Tuesday temps will cool off as max temps will only... Read more
California drying out, warm spell for Peruvian blueberries and grapes
Look for southern Florida to have above-average temps this week leading to a possible uptick in production of veg and berries. At the southern end of the peninsula near Homestead... Read more
Strawberries expected to pick up next week
Last week the major coastal strawberry-growing regions of California receive up to two inches of rain along with cold temperatures, leading to a reduction in the volume of... Read more
Major storms headed toward western growing regions
A large tropical disturbance has formed in the Pacific off the southern tip of Baja California. This storm will produce heavy rains over the growing regions in the southern... Read more
Western growing regions getting hit by rain, cooler temps
There are two storms converging over Southern California, Arizona and northwestern Mexico over the next few days. Remnants of Tropical Storm Raymond coming up from Mexico... Read more
West to warm this weekend, Texas grapefruit gets a chill
A ridge of high pressure will bring above-average temps to California growing regions this weekend. Starting tomorrow, temperatures will rise by 15 to 20 degrees above where... Read more
Freeze to mark end of Georgia, northern Florida fall seasons
Freezing temperatures tonight and tomorrow in southern Georgia and northern Florida growing regions should pretty much bring an end to any production still coming from these... Read more

Industry Viewpoint: A love letter to grocery stores
As our society is faced with uncertainty, navigating the rough waters of COVID-19, the grocery stores have found themselves on the front lines of serving the public and keeping shoppers safe. Quickly shifting strategy, meeting shopper demand, abbreviating hours and reconfiguring staffing to support the surge of customers. While Read More ...
Tools of the trade show
This time one month ago the Southeast Produce Council held its 2020 Southern Exposure. Those were the good old days, and boy, what most of us wouldn’t give to go to a trade show now. The recent cancellations of Viva Fresh and CPMA are making people within the industry realize how much they miss trade shows. Not only did a Read More ...
TastyFrutti taking things one day at a time
Since 1984, TastyFrutti, located in Philadelphia, PA, has served as a major importer and domestic shipper of fresh fruit, with distribution throughout the United States and Canada. One of its main products is grapes, which it sources from Chile and other countries, providing them year-round for customers. These grapes Read More ...
Industry Viewpoint: Insights to build a tropical program for your business
Shoppers want fresh flavors in their everyday diets, a trend that’s easy to see in the rising sales of tropical commodities. Yet, in a complex category with more than 30 different commodities, retailers are challenged to merchandise, price and promote tropical items that enhance performance of the entire department. It’s Read More ...
Chilean crops looking strong
It is currently the heart of the Chilean grape and stone fruit seasons, and the Chilean Fresh Fruit Association has lots of good news to report. With stone fruit, harvests of nectarines and peaches are practically finished as 17,053 tons of nectarines (23 percent of total export volume) have been shipped to North America, Read More ...

Market Watch

the source pro-act

Western growing regions getting hit by rain, cooler temps

floral pulse