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The Inside Look (Sept. 2)

This month’s edition of the Floral Pulse will literally take you around the world! That’s what’s so great about our business — every single growing region is uniquely gifted in its own right with the perfect product for our customers. And be sure to read about the upcoming trade shows: PMA, Proflora, SAF and TPIE, plus many other important events around the world!

insidelook.sept2019 Do you need one complete resource of all industry trade shows throughout the year? Well, you’ve come to the right place! Clip out the calendar of events inside! It’s updated each month with the latest and greatest events to grow our business for 2020 and beyond.

Did I mention what a great industry we’re blessed to be part of? Back on the home front, we’ll start delving into pre-holiday merchandising and timely information on our workforce: labor management and human resources. And speaking of workforce, don’t miss the perspective of Shanley King, AFE Communications Intern, who recently joined the industry as a newcomer. She’s a new believer in “Power to the Flowers!”

How Do You Join In? At the beginning of each month, you’ll receive your own edition of The Produce News, with the The Floral Pulse waiting for you inside.

• Need to subscribe or update your newspaper subscription to be delivered directly to your mailbox? It’s simple — go to https://www.cambeywest.com/subscribe2/?p=TPN&f=new&s=ITPNADNEW

• And, if you haven’t already, we’d also love to invite you to join Grand Central Floral at https://grandcentralfloral.com/

Enter your e-mail address in the open newsletter field at the top-right of the webpage and you’ll receive an e-newsletter directly into your inbox every Tuesday.

NEW! Retailers — Would you like to receive any of the Floral Pulse articles on a separate PDF to include in your stores’ sales plans? Please don’t hesitate to ask! We keep an indexed catalogue of each article and would be happy to send whatever you need! Please email floralpulseads@gmail.com.

See you inside! 

New Zealand Envy and Jazz expected to turn heads
The New Zealand apple crop has landed, and retailers and shoppers should expect fresh, large and exceptionally flavorful apples to hit stores in June, enabling high-quality, year-round apple programs from T&G Global. T&G’s New Zealand apple volumes are up compared to last year, with Jazz and Envy driving the program, Read More ...
Western Growers mourns longtime staffer Tom Oliveri
Tom (Tommy O) Oliveri, a longtime Western Growers staffer who retired from the association in January 2018, several months shy of his 40th anniversary, died in his home Thursday morning, May 28. He was 67. Over four decades, Mr. Oliveri demonstrated uncommon dedication to the WG membership, establishing himself as a Read More ...
Homegrown Organic Farms earns EFI certification, shipping labeled product next week
Homegrown Organic Farms announced its certification from Equitable Food Initiative for its California-grown, organic stone fruit.  This certification demonstrates Homegrown Organic Farms’ dedication to the improved lives of its direct employees and all those associated with their organization.  EFI-labeled product will Read More ...
Magic Sun hires new sales operations director
Magic Sun, a leading hydroponic tomato grower in Mexico, is seeing strong growth and increasing interest in its program to deliver high-quality, year-round greenhouse-grown product. Alejandro Santander, vice president of sales and operations and one of the original founders of Magic Sun, indicated that the overall tomato market Read More ...
Buehler’s names new EVP of sales and marketing
Buehler’s Fresh Foods, a leading supermarket chain in northeast Ohio, promoted Mike Davidson to the position of executive vice president of sales and marketing. In Davidson’s new role his responsibilities include oversight of all current sales and merchandising departments, marketing, customer insights, central kitchen Read More ...

Market Watch

the source pro-act

Western growing regions getting hit by rain, cooler temps

floral pulse