Indianapolis Fruit Co. hosted its 27th annual golf outing and trade show July 21-22, drawing more than 100 vendor suppliers and 300 retail customers, making it the best attended event in the company's history. More than 450 total guests enjoyed the two-day expo, held at the Crane Bay Event Center in downtown Indianapolis.
The Produce Mom, the official blog and consumer brand of Indianapolis Fruit Co., hosted a welcome party to kick off the event festivities.
Members of The Produce Mom Family of Partners were entertained at the Indianapolis Colts Grille and enjoyed the opportunity to network, re-cap the 2014 achievements of The Produce Mom, and discuss brand goals and collaboration opportunities for the future.
"Viva Tierra Organic has been a long-standing partner of Indianapolis Fruit Company," said Deidre Smyrnos of Viva Tierra Organic. "Through The Produce Mom, we are innovating and growing together."
At the trade show, Indianapolis Fruit Co.'s vendor partners displayed and sampled their products during the showcase, and relished the opportunity to interact with retailers.
"The opportunity to connect and demonstrate our product with our Indy Fruit partners and retailers makes this a worthwhile investment of our time and resources," said Diana McClean of Tanimura & Antle.
A special appearance by NASCAR legend Donnie Allison and his grandson Justin Allison, a rising star in the ARCA series, provided some Hoosier hospitality and Indianapolis culture for the guests.
Chris Bonaminio, general manager of Jungle Jim's, praised the event, saying, "The show was a testament to the way Indianapolis Fruit Company conducts business: Friendly, honest and top-of-the-line."