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Potandon Produce announces key employee promotions

Potandon Produce LLC has promoted several key employees as part of a sales reorganization.

Bernie Pavlock was promoted to director of business development, responsible for growing the category with existing customers and bringing new business on board. Pavlock is a 1993 graduate of the University of Northern Colorado, holding a bachelor's degree in business management, and he has compiled 20 years of industry experience. His former position was sales manager with Potandon.

J.P. Surerus was promoted from sales manager to senior retail manager, and he will direct all day-to-day operations of the Potandon sales team. Surerus brings nearly 20 years of experience to this position, with many years spent on the sales desk, as a broker and a sales manager.

Stephanie Bench, a 12-year employee of Potandon has been promoted to foodservice sales manager, responsible for managing the day-to-day foodservice accounts serviced by Potandon. Bench is an industry veteran who started working in the potato industry in 1991 with the now-defunct Liberty Produce Co., the Sunspiced group and the Idaho Fresh Cooperative before joining Potandon.

Travis Hess, a 19-year industry veteran and 1991 graduate of Utah State will assume the role of wholesale sales manager. His focus will be to manage the terminal market and regional distributors that rely on Potandon for year-around sourcing.

Joey Dutton has been promoted to key account sales manager and will be primarily focused on managing the complexities of some of Potandon’s very large accounts. Dutton has been a Potandon employee for 11 years, working both in the Idaho Falls, ID, and Washington sales offices.

“These promotions reflect Potandon’s commitment to excellence with a new look and feel to the sales team, we can be more responsive to the needs of our customers,” Dick Thomas, senior vice president of sales, said in a press release.