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Wish Farms' consumer program features recipe videos

wfvidWish Farms is offering a year-round supply of conventional and organic strawberries and blueberries. With the Florida strawberry season completed, focus has turned to the California strawberry season and Florida blueberry season.

Wish Farms grows strawberries in Salinas and Santa Maria. This will be the first year of growing organic strawberries in California.

"In addition to the expansion of our California strawberry program, our Florida blueberry volume is really starting to pick up," Gary Wishnatzki, president of Wish Farms, said in a press release. "We've also put resources into increasing our packing capabilities this year."

In an effort to develop fresh and relevant content, Wish Farms plans to launch a series of recipe videos as a component to its consumer outreach campaign.  Seasonal how-to berry recipes will be featured on the company’s YouTube channel and promoted across all social media outlets.