your-news image

VIDEOS

Mushroom Council continues strong promotion, mushroom consumption swelling
“Mushroom blendability is the driving and emerging trend for mushrooms in both foodservice and retail,” said Bart Minor, president of the Mushroom Council. “Mushrooms are on target to make a big impact at foodservice and retail that will improve consumers’... Read more
Domex Superfresh apple orchard update
This year is progressing nicely and the apple harvest is set to start about a week early. The weather has been ideal for growing fruit, and Domex has a record size crop hanging on the trees right now. The company expects to have a full complement of apples... Read more
PMA’s record-setting foodservice conference
It was a record-breaking year at Produce Marketing Association’s 33rd annual Foodservice Conference, including the unseasonably warm temperatures in Monterey, CA, which soared into the high 80s. The conference by the numbers: 1,821 attendees (record)... Read more
Eastern Washington cherry and apple crop updates
"Cherry harvest is progressing and the fruit is beautiful with excellent quality," said Dave Gleason, chief horticulturalist for Domex. "We've spent the past 52 weeks preparing for where we are right now, picking. We make every effort to make sure we... Read more
Grapes from California campaign kicks off on Food Network
A new television campaign for Grapes from California launched in June on the Food Network. “These commercials showcase the natural beauty, easy versatility and great taste of California grapes while communicating the value of sharing life’s special... Read more
Fresh & Easy rebranded in new marketing campaign
Fresh & Easy launched a full-scale marketing campaign inviting customers to discover an all-new Fresh & Easy. Since transferring to new ownership in November, the company has reinvigorated its brand and stores with the aim of providing healthy,... Read more
Cherry crop update from Domex
Dave Gleason, chief horticulturalist for Domex Superfresh Growers, provides and update on this year's cherry crop in one of its lower Yakima Valley orchards. Harvest is progressing nicely this year, and color is developing due to warm weather with cool... Read more
PMA launches redesigned website, provides better access to resources
In response to member feedback and as part of its new strategic plan implementation, the Produce Marketing Association unveiled its redesigned website (www.pma.com) Tuesday, May 27. With a fresh new design, completely new structure, a fully functioning... Read more
Protecting the 2014 Pacific Northwest cherry crop
As producers move into the 2014 cherry production season in the Pacific Northwest, they will concern themselves with protecting the precious fruit from rain and the damage that can be done to ripe cherries. Domex Superfresh Growers provides some insights... Read more
Good season expected for Pacific Northwest cherries
Mother Nature has been a cooperative lady in the Pacific Northwest, and the region's producers are anticipating a good cherry season for the highly prized fruit in 2014. It's 80 days and counting for Domex Superfresh Growers in Yakima, WA. Read more
Wish Farms' consumer program features recipe videos
Wish Farms is offering a year-round supply of conventional and organic strawberries and blueberries. With the Florida strawberry season completed, focus has turned to the California strawberry season and Florida blueberry season. Wish Farms grows strawberries... Read more
Domex Superfresh Growers' orchard tech
Domex Superfresh Growers continues to innovate with use of GPS-equipped tractors as technology moves from the drawing board to the orchard. Use of GPS allows the tractor to create a planting line within an inch of accuracy. A specialized plant platform... Read more
Produce Alliance leads fundraising campaign for children’s hospital
Produce Alliance LLC, one of the larger produce management services companies in the United States, leverages its national distribution and grower-shipper network to lead an annual philanthropic campaign benefitting one of Chicago’s premiere Children’s... Read more
Local sponsorship fuels national health and fitness messaging for California Giant
California Giant Berry Farms has teamed up with the local D-League Basketball Team for the Golden State Warriors this season and launched a kids club to promote health and fitness to fans. The partnership with the Santa Cruz Warriors D-League team resulted... Read more
CMI's high-quality KIKU apples
From picking at the peak of ripeness, to polishing and preserving freshness, to packing, there are a lot of steps involved in making sure that "KIKU" brand apples are high in quality and exceptionally sweet. Columbia Marketing International provided... Read more
E. Armata completes renovation of Hunts Point facility
E. Armata, a fourth-generation family-run fruit and vegetable wholesaler located in the Hunts Point terminal market in the Bronx, NY, has been in business for over 100 years. Today, it is a tenant of major significance on the market... Read more
Limited supplies of Kanzi apples hit the market
Washington-grown "Kanzi" brand apples are hitting U.S. markets this week. Due to high demand for this premium apple — in combination with limited early production on young trees — supplies are limited. An unfortunate hail event last season eliminated... Read more
Super Bowl spud challenge a win-win for food banks
During the days leading up to Super Bowl XLVIII, several challenges have been made by fans of the Denver Broncos and Seattle Seahawks — including a major wager between the Colorado Potato Administrative Committee and the Washington State Potato Commission. The... Read more
Florida's wintertime strawberry production leads the nation
Florida Strawberry Growers Association Executive Director Ted Campbell talks about Florida’s $400 million winter strawberry deal as the season ramps up to full volume this month. The area within a 20-mile radius of FSGA headquarters in Plant City, FL,... Read more
Atlanta’s General Produce named Georgia Family Business of the Year
General Produce Inc. of Atlanta began more than 50 years ago as a purveyor of bananas and has since grown to become one of the Southeast’s larger distributors of produce — from apples to zucchini — with its own fleet of more than 100 trucks providing... Read more