Jersey Fresh draws big crowd to EPC meeting

EPC278HILLSDALE, NJ — With the New Jersey Department of Agriculture hosting its Eastern Produce Council meeting for the 26th consecutive year, a big crowd was on hand, as usual, at Demarest Farm, here.

Rain had threatened earlier in the day, but skies brightened as the event began and the crowd arrived. This was the fourth time that Demarest Farm had provided the venue for the outdoor event under a big tent, prompting EPC President Paul Kneeland of Kings Food Markets to welcome everyone to the “fourth New Jersey cookout.”

The annual June meeting — the last one before the council’s traditional summer break — is “our most popular event,” said Kneeland. The Jersey Fresh Promotional Program is “the most successful program of its kind in the country,” he declared.