Minneapolis-based Full Tilt Marketing hired ALISON EILER as its new marketing coordinator on Aug. 7.
In her new role at Full Tilt Marketing, Eiler will be responsible for managing and developing social media campaigns and strategies for clients as well as coordinating marketing communications and public relations activities, according to the company press release.
Prior to joining Full Tilt, Eiler worked for The Emmerich Group, a bank consulting company, coordinating and managing the social media, online marketing, advertising and corporate communications activities.
“In today’s digital age, the opportunity to engage with consumers in real time is a critical tool for businesses,” said Melinda Goodman, managing partner at Full Tilt Marketing. “Alison’s positive communication style, along with her digital marketing and social media experience will be an asset to our organization and our clients.”
“It’s very exciting to be part of an industry that everyone can relate to and understand,” Eiler added. “Food is truly an experience for everyone, and I find it thrilling to be able to connect with consumers through this.”
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