Duda Farm Fresh Foods is expanding its marketing department with the addition of Elena Hernandez, who joins the company as the new marketing manager. In this newly created position, Ms. Hernandez will help execute the annual marketing plan and support both trade and consumer marketing efforts.
Ms. Hernandez joins Duda Farm Fresh Foods from Mann Packing Co. Inc., where she was the marketing and communications specialist for the last five years.
Ms. Hernandez is a graduate of California State University-Chico, where she earned her bachelor’s degree in agricultural business, with a minor in marketing. Prior to joining Mann, she was in new product development with Shamrock Seed Co., and held marketing internships at Driscoll's and Earthbound Farms.
She will be based out of Duda’s Salinas, CA, office and will report to Nichole Towell, director of marketing.
“Elena’s strong produce marketing background is a tremendous addition to Duda Farm Fresh Foods and her positive energy is a perfect fit for our team,” Ms. Towell said in a press release.