Backyard Farms, a Maine-based grower of vine-ripened tomatoes, has named Chuck Green as its new president and chief executive officer. The appointment was effective June 15.“He has an impressive track record of growing successful businesses, which will provide great value to Backyard Farms and its customers,” David Jegen, chairman of Backyard Farms, said of Mr. Green in a company press release.
In the press release, Mr. Green stated that he “looks forward to providing customers with high-quality products,” and is “excited to lead this growing company.”
Mr. Green will spend the bulk of his time traveling to meet with customers and in Madison, ME, where the company’s greenhouses are located.
In addition to the physical growing facility, Backyard Farms has a strong presence in the Madison community. According to the press release, “Backyard Farms, which operates 42 acres of greenhouse growing space, is one of the town’s top three employers.”
Town Manager Dana Berry said, “We’ve been able to add over 200 jobs — good paying jobs with benefits — and the town certainly wants to do what it can to encourage additional expansion at Backyard Farms.”
Backyard Farms operates year-round and grows its tomatoes in an environmentally friendly greenhouse. The green facility utilizes rainwater, thermal blankets and biodegradable products, and pollination is taken care of by bumblebees. Backyard Farms offers both tomatoes-on-the-vine and cocktail tomatoes throughout the Northeast.
Mr. Green brings over 25 years of experience to Backyard. “Chuck is a strong leader who has a wealth of experience in the food industry, having played high-level management and leadership roles at many respected companies,” said Mr. Jegen.
Before arriving at Backyard Farms, Mr. Green was the president and CEO of Traders Point Creamery in Indiana. He held the same positions while working at Bringham’s Inc., an ice cream and restaurant chain.
Backyard’s new president and CEO will also be bringing knowledge gleaned from “sales, strategy and marketing positions at Unilever Ice Cream, Ben & Jerry’s and H.P. Hood Ice Cream,” said the press release.
Mr. Green’s position was previously held by Roy Lubetkin, who “left the company in order to pursue other opportunities,” said Melissa Doyle, spokeswoman for Backyard Farms. Mr. Lubetkin had been the company’s CEO since 2007.