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SAN ANTONIO, TX — They say everything's big in Texas and that was certainly true of the 2016 Viva Fresh Expo March 31-April 2 at the JW Marriot Hill Country Resort & Spa here. With last-minute and walk-up registrations factored in — and a waiting list for exhibitors — the show grew by almost half over 2015.

Our Maggie Giuffrida took to the trade show floor to get down to business with a few Texas twists: Cowboy hats, barbecue... and who says 11:30 is too early for a frosty mug of suds from Texas' own Alamo Brewery at an expo booth?

Anyone who attended the 2015 show will see the obvious growth in 2016 — and anyone who wasn't there this year can see what they missed. Stay tuned for more in our Viva Fresh video series in coming days.

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SAN ANTONIO, TX — Viva Fresh attendees got a sneak peek at the sparkling new San Antonio Wholesale Produce Market with a pre-grand opening tour as part of the expo schedule March 31. Our Maggie Giuffrida was on-hand for an up-close look.

When SAWPM officially opens April 6, it will bring some much needed relief to the area produce scene. Years in the planning, the Abasto Corp. project has room for some 60 tenants in phase one.

Abasto expects SAWPM will draw some traffic away from McAllen, TX, where much of the Eastern-bound Mexican produce supply now crosses into the U.S. It will also give growers the opportunity to deal directly with buyers, in many cases for the first time ever.

Plans are already under way for phase two and the market will keep expanding for years to come.

Look for more from Viva Fresh in the coming days, including reports from the trade show floor, the social scene and the golf tournament, all delivered Texas-style.

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On March 11, 127 golfers showed up to Kings River Golf & Country Club in Kingsburg, CA, hoping it would rain. The California Fresh Fruit Association held its 45th annual golf tournament under stormy conditions. Considering the historic drought in California, pouring rain on a day of golf causes some mixed emotions.

Barry Bedwell, president of the CFFA, and Cliff Sadoian, one of the event’s long-time organizers, spent a few minutes talking about the history of the of the golf tournament in the heart of the Central San Joaquin Valley.

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JUPITER, FL — It started with a simple idea: Help transporters track loads during shipment, keeping up with real-time temperature, location and security monitoring for perishable and high-value cargo. Now Locus Traxx has become a world leader in that space with monitoring available by land or sea and soon by air.

The technology has changed quickly, too, from a lunchbox-sized model to a simple pull-tab activated disposable (or recyclable) unit about the size of a packet of dental floss.   

Locus Traxx is focused on improving on-time deliveries, food safety, shelf life and  security through  advanced  IoT  (Internet  of  
Things) technology and innovative service.

CEO David Benjamin gave us a tour of the south Florida headquarters and talked about the evolution — and future — of Locus Traxx.

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MIAMI — Based in Atlanta, the Nickey Gregory Co. opened a second location here in 2010 and quickly became one of the largest distributors in the area. Now the company is branching out even further with a new program servicing clients in the Caribbean islands.

Look for more Florida Marketrack Spotlight videos in the coming days.