Expert Kevin Coupe talks online retailing and making the most of the Millennial market


CHATHAM, MA — You know Kevin Coupe from Morning News Beat and as the author of a pair of well-known books, "The Big Picture" and "Retail Rules." Coupe was the keynote speaker at the New England Produce Council Expo 2015 — NEPC by the Sea — held at the Chatham Bars Inn, here.

The afternoon event drew a packed house, including our Maggie Giuffrida, who caught up with Coupe for a one-on-one afterward in the last of our series from NEPC.

Maggie G soaks up some Cape Cod flavor


CHATHAM, MA — When you think of old Cape Cod, you think Pilgrims, boats, lighthouses, clam "chowdah" and a whole lot of history.

Our video series from the New England Produce Council Expo 2015 — "NEPC by the Sea" — continues as Maggie Giuffrida takes a whirlwind tour of Chatham, the site where the Pilgrims aboard The Mayflower first caught sight of land in The New World on Nov. 9, 1620.

NEPC show host to fruit from Chile, veggies from Jersey and more


CHATHAM, MA — Our series from the New England Produce Council Expo 2015 — NEPC by the Sea — held here Sept. 16-18 continues with another look at the beachside trade show floor.

Fruit from Chile, veggies from Jersey, nuts from North Carolina and tomatoes from everywhere took center state under the outdoor tent beside the historic Harbor Bars Inn.

PMA's new member directory


Exclusive to Produce Marketing Association members, the new PMA Member Directory can help individuals find their next business partner. The new directory features better, faster and smarter search functionality, the ability to browse company and industry-member profiles, and an option to create custom contact and prospect lists.

Go to to start your search today.

Don’t miss the blooper reel.

Caloroso, Hoxie and Giumarra's new avocado packaging


Today’s consumers demand health and flavor, and Nature’s Partner and Giumarra are promoting nutritious, versatile avocados in an effort to grow avocado sales. Their avocado bag and supporting marketing materials highlight the Hass Avocado Board’s “Love One Today” initiative. Since they contain naturally good fats and are cholesterol free, the benefits of avocados perfectly position them as consumers’ new favorite superfood.