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National Apple Month announces retail and DeCA display contest call for entries

by Press Release | November 01, 2011

Vienna, VA -- With one month remaining until the Nov. 30 display deadline and a chance to win $14,000 in prizes, retailers and military commissaries are encouraged to participate in the 2011 National Apple Month Retail Display Contest. Displays must be in place for at least a two-week period and successfully integrate the 2011 Host an Apple Pairing Party theme.

Entries must demonstrate a display that effectively boosts sales and creatively cross-merchandizes apples and apple products with products from Marzetti, Smucker's and Jif.

Produce managers can visit for professionally designed point-of-sale materials, including free downloadable posters, banners and a pairing menu featuring sponsors' products.

Entries must be postmarked or e-mailed by Jan. 15, 2012, and winners will be announced Jan. 31.

Judging will take into consideration the following criteria: use of National Apple Month signage, creativity in incorporating the Host an Apple Pairing Party theme, incorporation of sponsor products, and effectiveness of the display in increasing sales.