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The U.S. Apple Association announced the second week in June the hiring of Mark Gedris as its new director of membership and communications. In his new position, Mr. Gedris will lead USApple's member communications programs, provide strategic guidance to USApple's media relations and direct the association's membership recruitment and retention programs.

Mark Gedris
Mark Gedris
He replaces Todd Hultquist, who left earlier in the spring.

A native New Yorker, Mr. Gedris comes to USApple as a seasoned association professional having held management positions with four international trade associations.

Prior to joining USApple, he served as the membership director for the International Parking Institute, a global federation of institutions and professionals involved in the parking and transportation industries.

He has also served as marketing and membership director for the Retail Bakers of America, a trade group that represents the baking industry.

"We are pleased to have Mark join the USApple team," Nancy Foster, president and chief executive officer of USApple, said in a June 9 press release. "He brings an enthusiasm and a wealth of knowledge that will be an asset to USApple and our members. Mark's skill for delivering effective messages and experience in membership development will be pivotal to advance the strategic priorities of USApple and the entire U.S. apple industry."