WASHINGTON -- The United Fresh Foundation, through its Center for
Leadership Excellence, has announced the introduction of a national produce
industry compensation tool to assist industry members in providing critical
Starting the first week in February, United will launch a survey to measure
compensation and benefits levels for 30 positions within the produce industry
using a new, proprietary on-line survey. This on-line survey, prepared by
expert research firm Industry Insights, confidentially collects data from U.S.-
based produce companies on a range of full-time positions, including sales
and marketing; production and operations; quality control and assurance;
administration; finance and accounting; and executives.
"Our members have told us that they want reliable metrics on the salaries and
benefits of several critical positions within the produce industry," Victoria
Backer, United Fresh senior vice president of member services for the
foundation, said in a Jan. 31 press release. "In fact, this new survey tool has
been developed in direct response to input from United's Grower-Shipper
Board and our members who have expressed a desire to ensure their
competiveness in the marketplace and employment of the highest quality
executives and workforce."
The survey is now available at www.unitedfreshsurvey.com and is open to any
produce industry employers including grower-shippers, brokers, wholesaler-
distributors, importers, exporters and fresh-cut processors. The survey will
be open until March 15, and the final report will be available in early May, to
coincide with United Fresh 2011, the association's annual convention and
expo, May 2-5 in New Orleans.
"Employee turnover and new employee training costs companies thousands of
dollars every year," Ms. Backer said in the release. "This new compensation
and benefits tool offers an efficient way for produce industry employers to
know if they are paying their top employees competitively."
Companies that participate in submitting data for the survey are eligible to
receive a fully customized report for their company at a discounted rate of
$195. Non-participants can order a survey report for $495 for United Fresh
members and $695 for non-members. For more information on the survey,
contact Ms. Backer at 202/303-3400, ext. 408 or firstname.lastname@example.org.