As the saying goes, "I have a website, therefore I am." With this in mind, the
America Trades Produce Conference announced in mid-January the launch of
its official website. Plans continue to move forward on agenda items geared to
solving trade issues and perfecting the U.S.-Mexico supply chain. Information
about the annual event, updated agendas, speaker lists and registration for
the conference are all available at www.americatradesproduce.com.
"The global fruit and vegetable trade is expanding at a phenomenal rate. The
U.S.-Mexico produce industry is at the heart of that growth. This isn't public
relations hyperbole -- it's a $6 billion-a-year fact," John McClung, president
of the McAllen, TX-based Texas Produce Association, said in a Jan. 17 press
release. "But all complex economic relationships face challenges that have to
be met to keep things running smoothly. This conference is all about the most
serious people on both sides of the border pooling their skills and experience
to ensure a prosperous future."
The America Trades Produce Conference focuses on the issues, trends and
opportunities in fresh fruit and vegetable trade between Mexico and the
United States. Co-hosted by the Nogales, AZ-based Fresh Produce
Association of the Americas and the Texas Produce Association, this year's
conference is scheduled for March 30 to April 1 in McAllen, TX.
The event is designed to increase the interaction between U.S. and Mexican
government agencies, growers, shippers and other key groups that work
together to move fresh produce across the border.
"The America Trades Produce Conference will be a great venue for bringing
together industry members unified by the existence of our shared U.S.-
Mexico border," FPAA President Lance Jungmeyer said in the release. "In
addition to government-industry interaction, we are also planning networking
opportunities specifically geared to help strengthen the relationship between
Mexican growers and the U.S. companies who may distribute their produce."