VIENNA, VA -- The nation's apple harvest yielded an abundant, delicious crop
of apples in 2010, and many retailers took that opportunity to display and
feature them in their produce departments this fall.
During the three-month merchandising window of September through
November, the retail trade featured many different varieties of tasty, healthy
apples and apple products to help promote the fall harvest and excite
consumers. Displays were also successful when apples were cross-
merchandised with products like Marzetti's Caramel Apple Dips, "JIF" Natural
Peanut Butter and Smucker's Natural Peanut Butter.
Retailers are encouraged to document their display activities and submit them
to the National Apple Month program for the chance at more than $10,000 in
The entry deadline has been extended for the display contest. Entries must be
submitted by Jan. 15 and should include the official entry form along with at
least one photo of the display. The entry form is available by e-mailing
Allison Parker at email@example.com or by calling her at 703/442-8850 (toll
free 800/781-4443). Entries should be sent to National Apple Month, 8233
Old Courthouse Road, Suite 200, Vienna, VA 22182. Winners will be
announced by Feb, 5.